Tech Companies’ Super Bowl Ads Leaned Into Dystopia
Posted on AllSides February 14th, 2022
From The Center
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PHOTOGRAPH: KATELYN MULCAHY/GETTY IMAGES
ANALYSIS
SUPER BOWL COMMERCIALS, in advertising lore, are the holy grail: a chance for a company to pitch itself to tens of millions of people all at once. It’s a real best-foot-forward scenario. But during Sunday’s broadcast, tech companies spent their $7 million worth of airtime highlighting their most alarming traits.
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